With the Audi activesphere concept¹, Audi continues its vision of high-class experiences for future premium mobility. The fourth concept car in the Sphere family introduces not only an all-new body style, but is also a unique and unseen combination of elegance and practicality.
Relive the world premiere of the Audi activesphere concept¹
At the Celebration of Progress on the evening of January 26, 2023, Audi revealed the Audi activesphere concept¹. Experience once again how Henrik Wenders, Head of Brand AUDI AG, and Marc Lichte, Head of Design AUDI AG, presents the idea and vision behind the fourth Sphere concept car. Together with Gael Buzyn, Senior Director of the Audi Design Loft Malibu (CA), and Sid Odedra, Head of UI/UX Design AUDI AG, they impressively demonstrate the human centricity of the Audi activesphere¹ concept.
¹The vehicle shown is a concept vehicle that is not available as a production vehicle
The making of the Audi activesphere concept¹
Designed for outdoor activities, the Audi activesphere concept¹ combines exceptional elegance with off-road capability. A visionary user interface creates a first-class experience – even outside the car. It becomes an absolute companion for an active lifestyle. Find out more about this new concept and the thinking behind both design and usability in the documentary.
¹The vehicle shown is a concept vehicle that is not available as a production vehicle.